Reference Markets
The retail chains we are listed with
LEROY MERLIN
TECNOMAT
BRICOCENTER
OBI

VP Srl supports manufacturers and commercial partners in developing and managing relationships with major DIY chains such as Leroy Merlin, Tecnomat, Bricocenter, OBI and other players in the sector, offering practical and ongoing support.
Thanks to an in-depth understanding of the dynamics of large-scale retail and the specific characteristics of individual channels, VP Srl contributes to product promotion, to commercial initiatives’ coordination and market coverage, fostering an effective and consistent presence on a national scale.
SHOPS
The composition of the Italian market (large-scale retail)
| Brands | Groups | Shops |
|---|---|---|
| LEROY MERLIN | ADEO | 52 |
| TECNOMAT | ADEO | 32 |
| BRICOCENTER | ADEO | 60 |
| OBI | 56 | |
| BRICO IO | 119 | |
| BRICO OK | 118 | |
| FDT GROUP | 37 | |
| BRICOLIFE | 87 | |
| BRICOFER | BRICOFER | 76 |
| SELF | BRICOFER | 15 |
| OTTIMAX | BRICOFER | 4 |
| MONDOBRICO | 8 | |
| UTILITY | 20 | |
| BRICO CASA DEODATO | 3 | |
| EVOLUZIONE BRICO | 41 | |
| PRONTO HOBBY | 7 | |
| BRICO MARKET | 6 | |
| BRICOWARE | 3 | |
| BRIGROS | 4 | |
| CENTRO BRICO LO GATTO | 4 | |
| PROGRESS | 3 | |
| BRIKIDEA | 3 |