Reference Markets

Large-scale DIY retail and the professional sector

The retail chains we are listed with

VP Srl supports manufacturers and commercial partners in developing and managing relationships with major DIY chains such as Leroy Merlin, Tecnomat, Bricocenter, OBI and other players in the sector, offering practical and ongoing support.

Thanks to an in-depth understanding of the dynamics of large-scale retail and the specific characteristics of individual channels, VP Srl contributes to product promotion, to commercial initiatives’ coordination and market coverage, fostering an effective and consistent presence on a national scale.

SHOPS

Northern Italy458

458

Central Italy198

198

Southern Italy – Including Islands161

161

The composition of the Italian market (large-scale retail)

Brands Groups Shops
LEROY MERLIN ADEO 52
TECNOMAT ADEO 32
BRICOCENTER ADEO 60
OBI 56
BRICO IO 119
BRICO OK 118
FDT GROUP 37
BRICOLIFE 87
BRICOFER BRICOFER 76
SELF BRICOFER 15
OTTIMAX BRICOFER 4
MONDOBRICO 8
UTILITY 20
BRICO CASA DEODATO 3
EVOLUZIONE BRICO 41
PRONTO HOBBY 7
BRICO MARKET 6
BRICOWARE 3
BRIGROS 4
CENTRO BRICO LO GATTO 4
PROGRESS 3
BRIKIDEA 3